For supermarkets

freshness that sells

Your shelves deserve the best

Consumers are looking for more than standard vegetables. They want experience, quality, and authenticity. TasteUp delivers fresh daily herbs, salads, chillies, edible flowers, and small and mini vegetables — ready to shine in your store.

Why supermarkets choose TasteUp

  • Fresh from source to your shelves

    We ensure minimal lead time — from cultivation to transport with strict quality control, so your products stay fresh for longer.

  • A range that sells

    Classic herbs and surprising edible flowers — perfect for upselling and cross-selling, adding extra margin and visual appeal to your shelves.

  • Flexible delivery & packaging

    Compatible with your logistics: various packaging formats, trays, or bags — tailored to your store concept.

  • Transparency & reliability

    Full traceability, IFS certification, and clear product information — so you can convey trust to your customers.

What TasteUp brings to your store

1

Freshness & shelf life
Less waste, fewer returns

2

Increased appeal
distinctive products that attract customers

3

Single point of contact
wide range from one supplier

4

Support & insights
sales data, trends, and product advice

Making it easy for you

1

Introduction & needs assessment

We analyse your concept, volume, and logistics setup.

2

Custom offer & trial delivery

You’ll receive a trial delivery along with a proposal including pricing and delivery frequency.

3

Ongoing partnership & optimisation

We deliver tailored solutions, monitor performance, and support your growth.

What our customers say

Through our partnership with TasteUp, we’ve seen their products perform exceptionally well in the fresh produce section.
Quality, reliable deliveries, and flexibility — a supplier who thinks along with us.

Start standing out with fresh produce today

Looking to upgrade the fresh range in your supermarket?
Let us help you make a real difference in the eyes of your customers.
Get in touch